As director of marketing & public relations and senior manager of corporate partnerships 

The Society of Defense Financial Management (SDFM) is pleased to announce that Charles McEntee and Daniel Litow have joined the organization as director of marketing and public relations and senior manager of corporate partnerships, respectively, as of November 13, 2023. Both gentlemen are located in Alexandria, VA at SDFM’s national headquarters.  

Charles has taken the helm of the association’s marketing and public relations department. He will focus on developing strategy to align the marketing, advertising, and communication of the organization’s key initiatives, including membership value and growth, advancement of the Certified Defense Financial Manager (CDFM) certification program, and promotion of defense financial management training and professional development opportunities. Meanwhile, Daniel is responsible for SDFM’s corporate memberships, including corporate member value, communications, and partnerships.   

“Charles and Daniel are two among several new hires in the last year and have already contributed a fresh and dynamic energy here at the HQ office,” said SDFM CEO Rich Brady. He continued, “I am confident that they will make great strides to evolve our organization’s current marketing and promotions and breathe new life into our corporate partnerships to increase satisfaction as well.”  

Most recently, Charles was the director of export promotion at the Distilled Spirits Council of the United States, where he focused on strategy and long-term planning for the Council. Prior to that, he worked in the multimedia production industry for 14 years. Daniel comes to SDFM from the Water Resources Association of the Delaware River Basin, where he served as director of relationship development. With his career based in development and partnerships, Daniel also spent nearly 13 years with the Wildlife Habitat Council.  

Both gentlemen hold Bachelor of Arts degrees in political science, Charles’ from University of South Florida and Daniel’s from Salisbury University.  

Charles can be reached at 703.549.0363 or Daniel can be reached at 571.482.4682 or